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What Animals Mean in the Fiction of Modernity argues that nonhuman animals, and stories about them, have always been closely bound up with the conceptual and material work of modernity. In the first half of the book, Philip Armstrong examines the function of animals and animal representations in... More

The link between psychoanalysis as a mode of interpretation and Shakespeare's works is well known. But rather than merely putting Shakespeare on the couch, Philip Armstrong focuses on the complex and fascinatingly fruitful mutual relationship between Shakespeare's texts and psychoanalytic theory. ... More

From Plato’s Symposium to Hegel’s truth as a “Bacchanalian revel,” from the Bacchae of Euripedes to Nietzsche, philosophy holds a deeply ambivalent relation to the pleasures of intoxication. At the same time, from Baudelaire to Lowry, from Proust to Dostoyevsky, literature and poetry are also haunte... More

Over thirty years after Maurice Blanchot writes The Unavowable Community (1983)—a book that offered a critical response to an early essay by Jean-Luc Nancy on “the inoperative community”—Nancy responds in turn with The Disavowed Community. Stemming from Jean-Christophe Bailly’s initial proposal to t... More

Originally written for an exhibition Jean-Luc Nancy curated at the Museum of Fine Arts in Lyon in 2007, this book addresses the medium of drawing in light of the question of form—of form in its formation, as a formative force, as a birth to form. In this sense, drawing opens less toward its achievem... More

Rock art in South America is as diverse as the continent itself. In this vast territory, different peoples produced engravings, paintings, and massive earthworks, from the Atacama to the Amazon. These marks on the landscape were made by all different kinds of peoples, from some of the earliest hunte... More

Today’s marketing challenge is creating vibrant, interactive communities of consumers who make products and brands a part of their daily lives. Learn how to create value and gain loyal customers. Kotler/Armstrong is a comprehensive, classic principles text organized around an innovative customer-val... More

This best-selling, brief introduction to marketing teaches students marketing using a customer value framework.... More

Principles of Marketing Is the most-trusted source for teaching and learning basic marketing concepts and practices. More than ever, the sixteenth edition introduces new marketing students to the fascinating world of modern marketing in an innovative, complete, and authoritative yet fresh, practical... More

Marketing: An Introduction is intended for use in undergraduate Principles of Marketing courses. It is also suitable for those interested in learning more about the fundamentals of marketing. It shows students how customer value--creating it and capturing it--drives every effective marketing strate... More

Meant for beginners, the book provides richer understanding of basic marketing concepts, strategies, and practices and emphasizes on the most important goal: putting consumers at the heart of marketing. ... More

In a fast-changing, increasingly digital and social marketplace, it's more vital than ever for marketers to develop meaningful connections with their customers. Principles of Marketing helps readers master today's key marketing challenge: to create vibrant, interactive communities of consumers who m... More

This book aims to further advance the field of reintroduction biology beyond the considerable progress made since the formation of the IUCN/SSC Re-introduction Specialist Group. Using an issue-based framework that purposely avoids a structure based on case studies the book's central theme is advocat... More

Philosophers and neuroscientists address central issues in both fields, including morality, action, mental illness, consciousness, perception, and memory. Philosophers and neuroscientists grapple with the same profound questions involving consciousness, perception, behavior, and moral judgment, but ... More