शोध परिणाम
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Kingsford Charcoal
Since the 1980s, Kingsford had continued to enjoy steady, moderate growth of 1% to 3% in revenues each year. During most of this time, the charcoal category as a whole grew as well. However, the summer of 2000 represented the first softening in the category in several years. Forces students to step ... अधिक
Language: ENGकॉपीराईट: 2005 -
Nanosolar, Inc.
Nanosolar is a start-up company in the clean tech sector. It expects to be one of the first manufacturers to produce thin-film solar panels using copper indium gallium (di)selenide (CIGS) technology. Although this technology is less efficient in producing electricity than polysilicone, it is much le... अधिक
Language: ENGकॉपीराईट: 2009 -
Sephora Direct: Investing in Social Media, Video, and Mobile
Julie Bornstein, senior vice president of Sephora Direct, is seeking to double her budget for social media and other digital marketing initiatives for 2011. A number of digital efforts implemented in the past two years seem to be bearing fruit, and there is a desire to intensify Sephora's social med... अधिक
Language: ENGकॉपीराईट: 2011 -
Speeding Ahead to a Better Place
In mid-2008, Shai Agassi, CEO of Better Place, is in the midst of planning a paradigm shift in clean transportation. In an attempt to wean the world from using gasoline-powered vehicles, his company is playing the role of innovator and integrator for new vehicles, charging spots, and battery switch ... अधिक
Language: ENGकॉपीराईट: 2012 -
Business Intelligence Software at SYSCO
The large food service company SYSCO has decided to purchase business intelligence (BI) software, a technology intended to provide superior monitoring and analysis capabilities. Twila Day, assistant vice president of technology and applications, is in charge of the BI project and must determine exac... अधिक
Language: ENGकॉपीराईट: 2004 -
Yieldex (A)
Yieldex Founder, Doug Cosman, is faced with the decision to sell his young software start-up for $4 million or to hire a CEO (Tom Shields) and pursue Series A venture capital financing. His angel investors and CEO candidate Tom Shields believe he should reject the offer and focus on building the com... अधिक
Language: ENGकॉपीराईट: 2009 -
Yieldex (B)
Yieldex CEO Tom Shields was hired by the company's technical founder, Doug Cosman, in October 2007. One of Shields' top priorities is finding a vice president of engineering to manage the company's software development efforts. Shields and Costman disagree about the ideal profile of the new hire. Sh... अधिक
Language: ENGकॉपीराईट: 2009 -
Language: ENGकॉपीराईट: 2003
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Barclays Global Investors and Exchange Traded Funds
Provides an overview of the Exchange Traded Funds (ETF) industry and highlights the leadership role that Barclays Global Investors (BGI) has played in this developing asset class. BGI launched its first ETFs under the iShares brand name in 2000, and by mid-2007 BGI was the global leader in the $600 ... अधिक
Language: ENGकॉपीराईट: 2007 -
S&P Indices and the Indexing Business in 2012
In June 2012, Standard & Poor's Indices is finalizing a deal with the CME Group, the largest global exchange for futures and options and majority owner of Dow Jones Indexes, to combine their respective indices business into a new joint venture called S&P Dow Jones Indices. This case discusses the in... अधिक
Language: ENGकॉपीराईट: 2013 -
Flextronics: Deciding on a Shop Floor System for Producing the Microsoft Xbox
Jim McCusker must guide a group decision-making process aimed at getting input and buy-in from key people in California, Mexico, and Austria to choose a shop floor IT system for Flextronics. McCusker is Flextronics' account manager for the Microsoft Xbox project. Geographical distance and time press... अधिक
Language: ENGकॉपीराईट: 2003 -
Digital Chocolate
Trip Hawkins founded Digital Chocolate in Silicon Valley in 2003 to develop outstanding games for mobile devices. By 2008, the company had expanded its operations into four countries and Digital Chocolate was one of the top developers of soloplayer games for standard mobile phones and iPhones. In 20... अधिक
Language: ENGकॉपीराईट: 2009 -
Cisco in 2012
In 2012, Cisco was under intense pressure to show results: growth in its core business was decelerating and a number of exploratory ventures and acquisitions had not proven as profitable as expected. CEO John Chambers vowed to restore the company's health in a way that would support the agility and ... अधिक
Language: ENGकॉपीराईट: 2012 -
Amyris Biotechnologies: Commercializing Biofuel
In 2009, Amyris Biotechnologies was building a plant in Brazil that used synthetic biology to convert sugarcane into both renewable fuels and renewable chemicals. The Amyris' marketing team was investigating the commercial interest for both types of products, while the research and development team ... अधिक
Language: ENGकॉपीराईट: 2010 -
Warner Bros. Entertainment
Examines the process used by a major motion picture studio to develop and select movie projects. Warner Bros.' strategy is to focus its efforts on a small number of major "event" films (i.e., films with the potential to generate gross box-office receipts of $300 million or more). This strategy--whic... अधिक
Language: ENGकॉपीराईट: 2009 -
Oracle vs. salesforce.com
Explores the phenomenon of software becoming a service. Salesforce.com has catapulted into the lead for offering a customer relationship management (CRM) solution as a Web-based service. Siebel, the leader in CRM packaged software sales, has to devise a strategy to compete with salesforce.com... अधिक
Language: ENGकॉपीराईट: 2005 -
Intuit's New CEO: Steve Bennett
Describes the transition to a new CEO at Intuit, a successful software and financial services firm in California. The new CEO must decide what to change and how fast. He must also navigate within a culture everyone believes to be successful but he envisions can be improved.... अधिक
Language: ENGकॉपीराईट: 2002 -
Joint Juice
Focuses on Joint Juice, a start-up in the new-age beverage category. The company has a patented formula for producing a glucosamine beverage, the only one on the market. (Glucosamine is a nutritional supplement believed to help rejuvenate joints and treat arthritis.) The company has made slow progre... अधिक
Language: ENGकॉपीराईट: 2003 -
Linden Lab: Crossing the Chasm
In early 2008, managers at Linden Lab, creator of the virtual world Second Life, faced decisions about the company's growth strategy. Despite profound initial skepticism about demand for a user-generated virtual world that was not a traditional game, Second Life had achieved profitability and strong... अधिक
Language: ENGकॉपीराईट: 2009 -
Steven Carpenter at Cake Financial
After investing $9 million of venture capital, Cake Financial had failed to reach critical mass. In early 2010 Cake's assets were sold and the company was dissolved. Founded in 2006, the San Francisco-based Internet company allowed users to monitor their investments and communicate with each other a... अधिक
Language: ENGकॉपीराईट: 2010 -
Scaling a Startup: People and Organizational Issues
This note discusses the organizational challenges that startups often encounter as they begin to scale rapidly, along with approaches to addressing these challenges suggested by scholars, investors, and experienced entrepreneurs. The challenges fall into five broad areas: the need to formalize organ... अधिक
Language: ENGकॉपीराईट: 2012 -
The Mission Versus the Bottom Line (HBR Case Study and Commentary)
HBR Case Study... अधिक
Language: ENGकॉपीराईट: 2011 -
Google's Project Oxygen: Do Managers Matter?
Google's Project Oxygen started with a fundamental question raised by executives in the early 2000s: do managers matter? The topic generated a multi-year research project that ultimately led to a comprehensive program, built around eight key management attributes, designed to help Google employees b... अधिक
Language: ENGकॉपीराईट: 2013 -
Keeping Google "Googley"
This case, set in 2008, examines how Google has worked to avoid potential negative byproducts of rapid growth such as bureaucracy, slow decision-making, lack of visibility, and organizational inconsistency. When the case protagonist, Kim Scott, started with Google in 2004, she wondered if she would ... अधिक
Language: ENGकॉपीराईट: 2008 -
Language: ENGकॉपीराईट: 2009