Intuit: QuickBooks (B)
Synopsis
This short case updates the earlier Intuit case on transitioning from a product company into a platform company. In addition to provided information on the recent successes and challenges of the business, it also explores a new challenge of building a platform with a branded third party solution or a "white label" solution, which would hide the third party brand.
- பதிப்புரிமை:
- 2017 HBS
Book Details
- Book Quality:
- ISBN-13:
- Publisher:
- Harvard Business Publishing
- Date of Addition:
- 2019-05-25T21:12:01Z
- மொழி:
- English
- Categories:
- Usage Restrictions:
- This is a copyrighted book.