Chrysler
Synopsis
Describes the changes fashioned by Iacocca during his tenure as CEO of the Chrysler Corp. Pays particular attention to the rhetoric he employed in mobilizing change and the actions he took to implement change.
- కాపీరైట్:
- 1992 HBS
Book Details
- Book Quality:
- ISBN-13:
- Publisher:
- Harvard Business Publishing
- Date of Addition:
- 2016-08-03T00:50:51Z
- భాష:
- English
- వర్గం:
- Usage Restrictions:
- This is a copyrighted book.